“To survive today, animals must endure global warming, pollution, and fewer habitats. More tragically, they must endure the silence of human hearts.”    Anthony Douglas Williams

    About us

    Action * Advocacy * Awareness-raising  

    Action for Elephants is the only group in the UK whose focus is on giving people a place to speak out and take action on behalf of elephants, and to make their protest heard.

    As we are not a charity, NGO, or conservationist organization, but a grass-roots group with no obligations to shareholders, committees, corporate boards, or other special interests, we are free to take action wherever we believe it will be most effective.  Depending on the nature of our campaign, we use different strategies, including:

    • protests on the street, focussing on specific locations such as embassies
    • letter campaigns to politicians and lawmakers
    • social media campaigns
    • petition campaigns
    • supporting projects in the field
    • spreading awareness and information to the wider public


    Action for Elephants UK was set up in October 2013, following the worldwide iworry marches for elephants on October 4th that year. Our membership has grown steadily, reflecting the public’s concern for the plight of elephants and the growing demand for an end to poaching and the ivory trade. We have established strong alliances with other elephant and wildlife groups, spearheaded a range of campaigns both in the UK and internationally, and generally consolidated AFE UK as a respected and effective action group in the elephant conservation world.

    We organized the London event of the Global March for Elephants and Rhinos in 2014 and 2015, and held protests at the Chinese embassy and the London Conference on the Illegal Wildlife Trade.

    In March 2015 we wrote an open letter to China’s president, calling on him to end the domestic ivory trade in China. The letter was signed by David Attenborough, Richard Leakey, Born Free, David Sheldrick Wildlife Trust, and many other wildlife groups and individuals, and was widely covered in the UK press (including in The Guardian and The Independent) as well as by international media.

    We also support and raise funds for elephant groups and projects on the ground, including in Tanzania, Sri Lanka, and Zambia. We are pleased to have established collaborative links with ADI, Born Free, United for Wildlife, IFAW, the Environmental Investigation Agency, and others.

    Our aims:

    • To take action whenever and wherever possible to highlight the poaching crisis and the urgent need for all countries, especially China, to implement a ban on all ivory commerce. If such united action is not taken very soon, the killing of elephants for their tusks will continue unabated and they will face extinction in the wild – possibly within a decade.
    • To put pressure on the UK government to take a strong stand in the fight to protect elephants; to urgently enact a total ban on the commercial ivory trade in the UK, including at auctions, antiques stores, and all retail outlets; and to destroy its ivory stocks and encourage all countries to do the same.
    • To raise awareness of the desperate plight of elephants and the threat of extinction they are facing; to advocate for a wider public understanding of the crisis; and to take action wherever we believe a public presence will further our goals.
    • To support and raise funds for campaigns on the ground in Africa and Asia for vital anti-poaching and elephant rescue work; to support programmes to educate local populations and put in place workable solutions to human-elephant conflicts.
    • To speak out and campaign against the cruel and horrific conditions of elephants in zoos, the tourist trade, circuses, Hindu temples, and all forms of captivity.


    Elephants need to roam free or be protected in sanctuaries. Today, nowhere on Earth is safe for elephants in the wild, and they are being slaughtered on an increasingly industrial scale by all possible means. (See Information page.) Their societies and social networks are being ripped apart, while the trauma of brutal killings can impact on many generations.  
    It’s time for the slaughter, cruelty, and horrific abuse of elephants to stop, completely and forever.  They are facing their biggest fight ever – for their very survival as a species.  Without our help – YOUR HELP – they cannot win it.  We cannot stand by and allow the most intelligent, socially and emotionally complex species on our planet perish forever on our watch.  

    Elephants have no voice –

    we are their only hope of survival. 


    Please click here to see the ways you can help. 

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